In this second workshop, we cover the business elements of being a creative. Business Foundations, Money Trauma, Cost, Pricing & Marketing.
In the first part of the Real Artists Don't Starve Series, we explored the internal aspects of the creative journey. We looked at our Mindset, our relationship to creativity, our WHY, Purpose, Social Capital, and Market. But we recognize that the hardest part of your business isn't the art— it's asking to be paid for it? This session tackles money trauma, business foundations, cost, pricing, and boundaries so you can build a practice that sustains you.
Money Trauma + Business Foundations: Where the hesitation to charge really comes from, & the solid ground a business stands on.
Cost Structure & Pricing: The true numbers behind your craft, and the difference between what you earn and what you keep.
Building Your Offering: Branding and marketing as the language that sets your terms before anyone reaches out.